Established in 1972, C17 Jeans grew in popularity over the years and by the mid-1980s, we were the second-largest distributor of denim jeans in Europe, having sold an estimated 22.4 million pairs of jeans, just behind Levis Strauss & Co. After a 25 year hiatus, the brand is finally back, picking up where we left off.  We recently saw the release of our long-anticipated denim collection. After months of research, designing, and re-designing we released a full line of C17 Jeans denim. Going back to our roots, each pair is expertly crafted using the world-famous Cone Denim Mills denim, a denim producer whose rich heritage and quality is now legendary. Each pair feature a classic 5-pocket design with our C17 Jeans branded leather patch and C17 blue tab on the back pocket. Fitted with copper buttons, sturdy rivets, and reinforced belt loops, these jeans have all the classic workwear details that set them apart in terms of quality and design. The jeans are designed for everyday use and with comfort in mind while maintaining their timeless look and feel.

Our most recent releases have seen us delve into the history of knitwear. We designed a range of exclusive Fair Isle Knit Sleeveless Tank Tops, made in England using traditional techniques and wool that is world-renowned for its high-quality finish and distinctive patterns. We also produced the Old Sailor range, a collection inspired by the timeless fisherman's jumper knitted in heavy-weave pure new-wool by skilled artisans. Using traditional methods and using the finest materials available, we aimed to produce everyday wear that has a rich history and designed with the modern user in mind.  We strive to continue to create products using the best quality materials possible and that will serve you for years to come. Keep your eye out for the latest releases coming this season.